For decades, inaccurate info has been passed around ISKCON erroneously asserting that Srila Prabhupada neither named nor endorsed New Vrindaban. Here we share how New Vrindaban got its name—which is different from the spelling of the Vrindavan in India but yet, non different from Vrindavan itself!
From the 1968 timeline and quotes below, it’s clear Srila Prabhupada was the person who:
1. Chose the name “New Vrindaban.” The first known mention of “New Vrindaban” by Srila Prabhupada (hand written!) came in January 1968: “The Ashram may be named as ‘ISKCON-Nagari’ or ‘New Vrindaban.'”
2. Encouraged converting the West Virginia property into New Vrindaban. In March 1968 Srila Prabhupada wrote: “You have New York, New England, and so many “New” duplicates of European countries in the USA; why not import New Vrindaban in your country?”
3. After much consideration, officially endorsed its launch. In August 1968 Srila Prabhupada wrote: “Now we can work with great enthusiasm for constructing a New Vrindaban in the United States of America.”
4. Authorized a Society wide invitation for interested devotees to get involved. In September 1968 Srila Prabhupada had Brahmananda write an invitation for devotees to move to New Vrindaban and sent the letter to all ISKCON temples at the time.